PPS' Scrapbook

Is this me? or other people also think the same?? Times of India has become official paper of Advertisements. I am sure many other people must have similar thoughts. When I pick up the TOI from my door it is bulky, and this bulk hardly has reading material. Now a days I have to struggle through a lot of junk to find a news. My morning time is limited and I am into a rush to get ready and go to the work. whatever little time I have for news paper reading I only want to put into useful and relevant info and news. My attention span is wasted in wading through the visual chaos of glitzy ads, glamorous pics and luxury property ads. Then there are days when you get half front page. What with this half cut front page? It might be a creative advertisement strategy but a real inconvenience for the user, when trying to sort out or fold the paper. 2 and half pages one small 3 column news to read Things get worse when the festive season starts. from Dusshera to Diw...

Have you ever wondered after seeing the opening of a movie or in other words title sequence of a film? you did. yes, we all do. We have all had trilling times seeing the titles n credits. James Bond flicks have visually very exciting openings, remember seven, matrix and other numerous films which had amazing title sequences. here is a website dedicated to the art of title sequences. where they showcase recent and out of the box title sequences of the films, TV series, advertisements and web episodes. you have interviews and process behind that piece of work. quality of videos is superb. just go and check out for yourself. Link to the website: http://www.artofthetitle.com/